
What we do
We build on the success of an established business
Belong Capital is an entrepreneurial private investment firm dedicated to identifying, acquiring and operating a business in Western Canada or NW USA and leading its next chapter of growth.Our goal is to provide a rewarding succession opportunity for an owner/operator who has devoted years of effort and care in creating an exceptional business.

What we're looking for
Investment Focus
We're looking for a business with the following criteria
Industry | B2B Products or Services |
Size | $2m - $10m of EBITDA |
Geography | Head office in Western Canada / NW USA |
Characteristics | Mature, stable and profitable Consistent performance through market cycles Strategic growth opportunities |
Ownership | Owner / operator seeking to retire or step back from active management |

How we operate
Approach
We work with business owners to create a thoughtful and flexible succession plan. We understand that selling a business is one of the most important and pivotal events in an entrepreneur’s life. We are excited to embark on this journey together with owners.
Fairness
Throughout the whole process, we treat you as an equal partner. We’ll structure a deal, keep things confidential, and give you fair terms.
Focus
When acquired, your company becomes our primary focus. Not just another line item on a year-end report. We'll be as passionate as you've been.
Growth
We bring new energy and experience to build on your strong reputation, employee, and customer base. No cost-cutting or financial engineering.
Our team
Investors & Advisors
Belong Capital has brought together a team of long-term investors, business operators, and functional experts with deep expertise. Our investors have patient capital and are eager to build enduring businesses that generate value over the long term.

About the Principal
An Experienced Business Leader and Entrepreneur.
Alan Kelly is a growth expert with over 17 years experience in growing businesses as a strategy consultant, corporate executive, and entrepreneur.After graduating from the University of Oxford with a Masters in Economics, Alan spent 8 years at Simon-Kucher, the world’s leading Pricing & Growth advisor. As a specialist in B2B technology and services, Alan led revenue growth programs with 30+ businesses (including Skype, Regus, & Ferrari World) identifying/executing on over $240m in cumulative revenue opportunities.As a senior executive at King / Activision Blizzard (mobile game makers and creators of Candy Crush), Alan led the Commercial Effectiveness team responsible for $100m of annual revenue growth.Alan has also started 2 successful businesses. Most recently in 2019, Alan co-founded Bode Platform Inc., a Property Tech company serving the Home Building and Development industry in Western Canada, culminating in an exit in Q1 2024.Alan was born in Ireland and has lived and worked in 10 countries across North America, Europe and the Middle East. He relocated to Calgary with his Canadian partner and two young sons. Alan is known for his authenticity, problem solving skills, charismatic leadership, and genuine care for his colleagues. He’s excited to find the next opportunity to invest his entrepreneurial energy and take over as an operator in a mature and profitable business.
Reach out
Contact us today if you're thinking about selling your business
(825) 365 0166
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